Thursday, July 17, 2008

Recharging Your Batteries

Written by Ken Ingram

I feel this summer has been great because it has not really been too hot at least where I have been. On the other hand, we have all heard news about the increase in the bug population in some areas. Bugs are like competition in your business - an annoyance. Would it not be great if we could immunize our clients with Musk-oil and keep our competitors at bay? I am sure we would all line up for this product. That being said summer is a great time to clean-up, throw out, and recharge your batteries. It is also a great time to re-energize your business. I always find that business owners have more time in the summer to meet with me. They are new ways looking for ways to ramp-up for the fall. My suggestion to you would be create a balance by taking sometime off but do not ignore the opportunities. Your competitors, like those annoying mosquitoes, are buzzing around and if you take too much time off one of them will suck blood.

Here are a few ideas for the summer of 2008.

Believe in your idea! Casually talk about your business with passion and conviction at BBQ.

Analyze. What you are good at, where are your limitations, where are your opportunities and what is holding you back.?

Build a support group. Create your own confidential board of directors. You will be amazed at how many people at a family event will want to help make your idea happen.

Pay it forward. Helping others is a good business ethic and habit to adopt.

Expand you network. At golf game, build relationships and contacts.

Spread the word. Send out press releases to newspapers. Try talking with a journalist. They can help you share your experiences with others who can benefit from your successes.

Keep learning Take relevant business training, find a good coach and make sure you take advantage of government subsidies available to all business.

Make a budget and save money whenever you can. You will find plenty of time to spend latter. Make sure you get a good accountant because they can be worth their weight in GOLD.

Be realistic. It is better to start small than to grow beyond your capacity to deliver.

Seize opportunities. You may never feel ready to launch your product or service, so share your ideas people you meet on a camping trip. You have a captive audience.

Embrace your mistakes. This is part of the learning process and experience. You are stronger than you think.

Recharge your batteries effectively, and work towards creating your own Buzz.